2011 Buick Regal doesn't live up to its name

The exterior is stylish, including the Bentley-esque grille and even the Buick insignia itself. But the interior, more pastiche than crafted, is something you wouldn't find anywhere near a palace.

The upside to being so out of fashion is that Buick could now be "in," if only the Regal lived up to the promise the manufacturer showed last year with its luxury sedan, the LaCrosse CXS. With its successor, the Regal, Buick is simply trying to do too much. In its efforts to be simultaneously elegant, sporty, fuel efficient, technologically tricked out and affordable it doesn't fully succeed.

What I liked most about this mid-size sport sedan was its exterior. There's a wind-swept stylishness to its profile that elevates it to the level of its competitors: the Acura TSX, Volvo S60, Volkswagen Passat and Mazda 6, each of which shares a kind of athletic voluptuousness. The Bentley-esque grille, even the Buick insignia itself, lends the car an upscale appearance that helps the Regal live up to its moniker. And the palette of sumptuous exterior colors, including the shade of deep, seafaring blue in the model I was testing, made me curious to open the doors and see what was inside this Autobahn-inspired beauty.

The experience was a little like biting into a See's chocolate and tasting a nougat you weren't expecting — and hadn't wanted. It was, in a word, disappointing.

Although the center stack was nicely arranged, it was trimmed in cheap-looking brown plastic and anchored with an equally chintzy chrome finish around the six-speed gear shift. The "pleather" dash was inlaid with a faux-wood grain. In fact, the whole cockpit was more pastiche than crafted.

If this is regal, then I'm Prince Harry.

Of course there's only so much bling Buick can pack into a car that starts at $26,995, especially a car that has as many performance and technology objectives as the Regal. I just wish the bling had been a bit more premium because there's a lot of competition at that price point. Buick would have been better off focusing on fewer features and ensuring that each was the highest quality.