Chrysler's bankruptcy filing will undoubtedly affect every aspect of the automaker's short- and long-term endeavors, and not surprisingly, product isn't immune. While testifying in court, Chrysler's manufacturing chief, Frank Ewasyshyn, said the current plant shutdowns and the resulting effect on suppliers will delay Chrysler's 2010 product suite, primarily comprised of minor updates to existing models. While that's not a huge loss, any delay is bound to affect sales, particularly when Chrysler is struggling to maintain a positive public perception. Even worse, Ewasyshyn said that the plant and supplier issues could mean Chrysler's 2011 models could also suffer the same fate. Although he didn't outline exactly what models would be affected, it doesn't bode well for the 2011 Jeep Grand Cherokee or the redesigned Chrysler 300C.
[Source: Automotive News]
0 comments:
Post a Comment